I have been struck recently by the power of a conversation.

We live in a world where we absorb news in 30 second grabs, we speed read, we SMS in abbreviated language, we use bullet points to get our message across and we are bombarded with emails continuously.

However, I have come to appreciate that although we claim that emails, SMS, tweets and posts are interactive media, they fall short of a conversation in their power and effect. These media snatch our attention for a moment and then we await a response.

A train of emails is not the same as a conversation where there is the opportunity to dig deeper, question a statement, come at things from a different angle or introduce another element. An email is static and by the time you get ready to click reply your train of thought may even have been captured by something else.

Conversations however are vibrant, responsive and tailored; they are dynamic and personal.

Conversations are the thing of relationships: They are the means by which trust is built. They provide the opportunity to express your deepest fear or your wildest dream.

At Saward Dawson we believe in the power of a conversation. Yes we produce reports that can be mulled over and used as a reference point. But the best fact-finding, the best brain-storming, the best strategic planning and the best problem solving starts with a conversation – preferably face-to-face. A conversation enables two-way immediate exchange of ideas. A conversation enables immediate questioning and builds understanding.

Can I encourage you to take the opportunity in this new financial year to engage in conversations with the Saward Dawson team. Invest the time to talk through the challenges and opportunities you face in business or to talk through your hopes and dreams for your family. In these conversations, we know that we can bring value to you from our experience helping others over many years. We know we can help you develop strategies that will help your business or achieve your personal goals.

So talk to us soon.